Gabriel Arias

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Branding / Motion

Bobbi's Pizza

For this motion project, I collaborated with Box 8 Creative using illustrations designed by Hayden Gaillard for Bobbi’s Pizza in New Haven. My goal was to capture the playful, illustrative quality of Hayden’s artwork and bring it to life through motion!

I animated the characters and design elements in a way that emphasized their handcrafted style, focusing on smooth transitions, expressive movement, and timing that matched the brand’s fun, inviting personality. This project gave me the opportunity to merge static illustration with dynamic storytelling, transforming flat visuals into an engaging animation that feels energetic and authentic to the Bobbi’s Pizza brand.